Redux Signs Exclusive Deal to Represent The Rogue Network's ARTISTdirect in Canada
MONTREAL, Can. December 19, 11 — Redux Media, one of Canada’s leading online advertising sales companies, announced today it has signed an exclusive deal to represent The Rogue Network’s ARTISTdirect.com, the iconic music and entertainment website, in the Canadian market. The partnership helps expand Redux' s reach in the entertainment space by providing Canadian brands with access to The Rogue Network’s ARTISTdirect.com’s music and video-savvy user base. "We were very pleased to enter into this partnership. ARTISTdirect has been a pioneer in music and digital entertainment since 2001," says Claude Dugas, President of Redux Media. "Whether you're looking for information on your favourite performer, watching music videos, or shopping the greatest selection of music, merchandise, and signed collectables online, ARTISTdirect offers a targeted group of loyal, engaged, music enthusiasts." As one of the world's largest digital entertainment brands reaching more than 45 million global users, The Rogue Network’s ARTISTdirect.com. is the best place for brands to reach highly engaged music fans. Joining Redux Media’s community of properties that reach over 13 million unique Canadian users will be the next step in establishing The Rogue Network’s ARTISTdirect as the premier destination for Canadian advertisers to reach music fans in Canada. “We’re excited to be working with Redux Media to help strengthen and build our online advertising relationships in Canada. We offer fantastic opportunities for brands to reach a highly-engaged, growing, passionate music community, and we believe Redux Media is the ideal partner to help us get that message across," says Randall Cox, President, Rogue Life. "We feel there are great opportunities to be leveraged between ARTISTdirect and their roster of online properties as their advertiser relationships are unbeatable. We are confident that Redux Media’s expertise in the Canadian market will help elevate ARTISTdirect to the next level.” About Redux Media Redux Media is the 4th largest Canadian owned online advertising network in Canada and ranks 33rd largest network in the US. Since its creation in the fall of 2005, Redux Media has built a strong network of more than 2,500 quality partner websites aggregated into fifteen niche content categories. Through its Reach & Response network, Redux Media reaches more than 13 million Canadian and more than 50.5 million US unique visitors per month (comScore Media Metrix, October 2011). Overall, it reaches more than 90 million unique users worldwide while delivering more than 8 billion ad impressions monthly. www.reduxmedia.com About ARTISTdirect.com ARTISTdirect.com is the premier destination for all things related to music. Through its rich repository of contextually relevant music information, ARTISTdirect.com creates deep connections between artists and fans that deliver benefits to both the music consumer and the entertainment industry. ARTISTdirect features the latest hit videos, streaming music, downloads, breaking news, in-depth interviews with musicians, actors, filmmakers and film score composers. In addition, ARTISTdirect features biographies, discographies music clips and videos for over 1.3 million artists. ARTISTdirect.com is the ultimate music resource. For more information please visit http://www.artistdirect.com. For more information contact: Christopher Patheiger 1-866-404-4343 ext 300 # # # |
